Phase 2
A successful web or print campaign rests not only on aesthetics but on careful analysis on client's requirements as well a project's objectives.
- What are the marketing objectives for the project?
- Who are the audience and what are their expectations?
- What is the message they wish to communicate?
- What is the competitive landscape?
- What are the basic requirements?
- Are there any special requirements?
- Timescales and deadlines
Once the nature of the project has been discussed, a quotation is submitted. If approved the creative process then begins.
