Outdoor advertising proposal design

This suite of documents were based on a template I created in order to invigorate and energise the tired Word-based approach to pitch proposals for CBS Outdoor. Use of large scale imagery and charts are helped by the use of a landscape format.

These proposals were submitted to a number of organisations including Arriva Buses, Scottish Public Transport, Lothian Buses, London Underground and others.

The template allowed for a rapid turnaroud and consistent look with variantion in use of colour which were based on the CBS Outdoor colour scheme.